The Public Affairs Section of the U.S. Embassy in Jakarta announces an open competition for a grant to conduct a long-term, multi-channel, strategic communications campaign, involving public messaging through traditional and social media, outreach, events, and media engagement. The aim is to increase appreciation and understanding among Indonesian audiences of the positive impact of the U.S. private sector and individual U.S. businesses.
Category
Grant
Programme Overview
The campaign will highlight the multi-faceted benefits that U.S. companies and business practices bring to Indonesia. Successful proposals will align and communicate the achievements, impact, and excellence of the U.S. private sector in Indonesia, supporting the Brand USA initiative.
Objectives
- Growing and strengthening the Indonesian economy through trade and investment
- Investing in the Indonesian workforce through local hiring, skills building, human capital development, and equal opportunity practices
- Promoting Indonesia’s long-term economic well-being and prosperity through sustainable, transparent, and responsible environmental, social, and governance practices that abide by local laws
Funding Information
Total available funding: Up to $300,000
Award amounts: Awards may range from a minimum of $100,000 to a maximum of $300,000
Length of performance period: At least 2 years, and up to 3 years
Target Audiences
- Established opinion leaders including government officials, business leaders, and journalists
- High-information college graduates
- Social media influencers and online communities
- Engaged and career-minded youth
Eligibility Criteria
The following organizations are eligible to apply:
- Indonesia-based non-profit organizations / non-government organizations (NGOs)
- International NGOs with an established presence in Indonesia
- Organizations with strong ties to the U.S. business community in Indonesia are encouraged to apply
Note: For-profit or commercial entities, as well as individual applicants, are not eligible to apply.
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